Instagram Launches New Standalone Video Editing App Called “Edits” to Compete with TikTok
Instagram, which is owned by Meta (the company that also owns Facebook), has released a new app named “Edits.” This app lets people create and edit videos easily, just like TikTok and CapCut (which is owned by TikTok’s parent company, ByteDance).
What Can You Do with the “Edits” App?
The new Edits app has many helpful tools for making videos:
You can plan your video ideas before recording.
You can film and edit videos all in one place.
Loading...You can see how well your videos are performing.
You can change the background in your videos.
You can save videos without a watermark.
You can use AI to turn photos into videos.
The app can add captions to your videos automatically.
Instagram said in a blog post that making videos can be hard because you often need many different apps. The Edits app makes it easier by putting everything in one place. The company also said this is just the beginning and they will keep improving the app based on what users say.
Why Did Instagram Make This App?
Adam Mosseri, the person in charge of Instagram, said earlier this year that Instagram wants to give people the best tools for making videos, whether they post on Instagram or somewhere else.
Meta had already said in January 2025 that they would launch Edits in March. Now that it’s here, it shows that Instagram wants to be the best place for creators to make and share videos.
Meta’s Problems with the U.S. Government
At the same time, Meta is dealing with a big legal problem. The U.S. government says Meta bought Instagram and WhatsApp to stop competition and control the market. If Meta loses the case, it might have to sell these apps.
Instagram vs. TikTok
Instagram is also trying to compete with TikTok, the most popular app for short videos. The Edits app is Instagram’s way of competing with CapCut, TikTok’s own editing app.
Instagram Might Make a Separate App Just for Reels
In February, Meta said it was thinking about making a new app just for Reels, Instagram’s short video feature. This would work like TikTok, letting people watch short videos one after another.
Reels started inside Instagram in 2020 because TikTok was getting so popular. Now, Reels is a big part of Instagram, and people spend a lot of time watching them.
Will TikTok Be Banned in the U.S.?
TikTok might be banned in the U.S. if its parent company, ByteDance, doesn’t sell it. The U.S. government is worried that TikTok could share user data with China. Former President Donald Trump gave TikTok until mid-June 2025 to find a solution.
If TikTok gets banned, Instagram could get many of its users. That’s why Instagram is making new tools like Edits and might release a standalone Reels app, to be ready if TikTok goes away.
What Does This Mean for You?
If you like making videos, the Edits app could make it easier for you. Instagram is trying to give people better tools so they don’t need other apps like TikTok or CapCut. With TikTok’s future unsure, Instagram wants to be the best place for short videos.
What do you think? Will you try the Edits app? Let us know!
